Ebooks The Retailer’s Guide to Geomarketing
The Retailer's Guide to Geomarketing
Geomarketing is a powerful tool for retailers to bring more customers to their stores. Discover its key concepts, benefits and how retailers can use geomarketing through examples.
In this guide you will learn
- What is Geomarketing and how retailers can use it to efficiently impact their target audience
- What is the difference between geofencing, geotargeting, and beacons and when should they be used
- How can retailers reduce costs and optimize their digital marketing campaigns using geomarketing
- How can retailers put into practice a geomarketing strategy