Ebooks The Retailer’s Guide to Geomarketing

The Retailer's Guide to Geomarketing

Geomarketing is a powerful tool for retailers to bring more customers to their stores. Discover its key concepts, benefits and how retailers can use geomarketing through examples.

geomarketing for retailers
geomarketing for retailers

In this guide you will learn

  • What is Geomarketing and how retailers can use it to efficiently impact their target audience
  • What is the difference between geofencing, geotargeting, and beacons and when should they be used
  • How can retailers reduce costs and optimize their digital marketing campaigns using geomarketing
  • How can retailers put into practice a geomarketing strategy